
GIVe is the 4th Womenswear Brand by George Davies. George is the style visionary who founded Next in the 80's, George at Asda in the 90's and per una at Marks & Spencer in 2001. George has been the most successful fashion innovator of his time, a design guru and retail legend.
''By George it's another fashion first''
Liz Jones, YOU Magazine
George has created GIVe alongside his small yet vastly experienced team who are all at the top of the industry. GIVe is a completely unique fashion offer. With George's designer heritage, he wanted to GIVe something new and exciting to women. This label looks at designer style with the focus being on luxurious fabrics and the ultimate in attention to detail. GIVe will offer affordable luxury whilst always delivering the latest looks. But it doesn't just stop with the clothing.
Service will be paramount to the whole retail experience in every GIVe store. Style Advisors will be on hand to assist with the Customer's every need. Extensive research has been undertaken to make sure that the garments flatter and fit beautifully, on different sizes and shapes. To make absolutely sure purchases are 'tailor-made' to your own body shape, GIVe are offering a bespoke made to measure service in all stand-alone stores. Complimentary Alterations Services are also available in department stores.
''Davies returns to trump rivals as high street dusts itself off''
Zoe Wood The Observer
The touch screen available in store will take Customer's on an exciting journey showing availability of the collection and enable Customers to order online in store. It's a service that's unique toGIVe
''Sophistication, style and service - get ready for a new shopping revolution in Women's fashion from George Davies"
Jane Bruton, GRAZIA
GIVe is available in 6 own stores and 14 independent department stores from October 1st around the country. 2 further own stores will be opening at the end of October. In order to maintain the focus and deliver quick turn-around of constant newness to the Customer, the ambition is not to grow GIVe into a large scale business.
"I have always been a fan of affordable luxury, sleek tailoring and ageless appeal...
...So for me GIVe is a dream come true. I have always wanted to bring something new and unique to the high street, to offer something truly different, to raise the level of customer service and bring affordable luxury to all women. I have designed a collection that has true international fashion appeal using luxurious fabrics, a collection that I hope women will find irresistible. From standout coats to elegant eveningwear, my collection will have something for everyone. I believe GIVe will offer a brand new shopping experience. It's not just about style, it's about quality, fit, attention to detail and service. GIVe is a new brand for a new era
George Davies
For a complete biography of George please visit www.george-davies.com
Please address all correspondence to:
GIVe, The Studios, GD International, Draycott Business Village, Moreton-In-Marsh, Gloucestershire GL56 9JY.
Press Enquiries T: 01386 702 700 E: press@give.co.uk
Company information; Sporter Ltd, Registered in England and Wales; No 3038095, VAT No; 661 3093 50